Motion illustration
FOX Sports · Daytona 500 8-bit
8-bit race day animation for the Daytona 500 and two Twitch streamers.
FOX Sports, via STN Digital
For the 2020 Daytona 500, FOX Sports teamed up with Twitch streamers Nick Eh 30 and SypherPK. STN Digital brought CrispFX in to animate the final phase of the campaign as 8-bit illustrations.
The approach
A retro video game world: a track select screen, a starting line-up, pixel race cars crossing the chequered flag and the two streamers in the crowd, with crowd audio and a tune-in end card.
What was delivered
- Four motion illustrations, two square and two 4:5
- Today and Tomorrow tune-in end cards
Animation by Greg Stewart, CrispFX, for FOX Sports via STN Digital.