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Sizzle

Buzzer · Paid media sizzles

App launch sizzles for golf and hockey fans.

Buzzer, via STN Digital

Buzzer is an app that alerts fans to the live moments worth watching. STN Digital brought CrispFX in to make its paid media sizzles.

The brief

Show what the app does in 30 seconds, for two audiences: PGA TOUR fans and NHL fans.

The approach

App screens, a push notification and the live moment it points to, cut together with copy supers and the new logo. The NHL version reused the system with new screens, a Wild v Blues alert and Stanley Cup Playoffs moments.

What was delivered

  • PGA version, 16:9, about 30 seconds, with alternate intros
  • NHL version, 16:9, about 30 seconds

More clips from this project.

Animation and edit by Greg Stewart, CrispFX, for Buzzer via STN Digital.

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